The role of social media in schools is a topic that receives — and deserves — a great deal of attention from news agencies and blogs. Below are some of my contributions to the discussion …
Social Media: Managing Risk and Leveraging Opportunity
It’s Always Something blog, April 2015
Post by Rich Bagin, executive director of the National School Public Relations Association, reflecting on the opportunity and approach to embracing social media in schools.
How a Public School District Can Teach Brands to Embrace Social Media
Callahan Creek blog, January 2015
Post by Eric Melin, senior social media community manager at Callahan Creek, a marketing agency focused on specialty brands.
Google+ Hangout On Air
Panelist in School Communicators’ Chat program focused on the topic of social media in schools.
Social Media in Eudora Schools
School Administrator Magazine, February 2014
A look at how a school district can embrace social media in a system-wide approach, bringing benefits to principals and teachers, as well as students and families. This feature spread, including an article, superintendent’s column and two sidebars, was published in the magazine for members of AASA, the school superintendents’ association.
Using Social Media to Boost Engagement
Educational Horizons Magazine, November 2013
Discussion of the role of social media in K-12 education, including profiles of four teachers who use social tools in their classrooms. This article was published in the Pi Delta Kappa education journal for new teaching professionals. It also was published with a companion study guide in Go Teach, a magazine for education students and pre-service teachers.
Rolling Out a Social Media Policy
Kansas Child Magazine, January 2014
An introduction to the opportunities that social media can provide early childhood teachers and child care providers. This article acknowledges the legitimate concerns that accompany privacy and Internet safety, while encouraging teachers and center leaders to consider a powerful risk-management approach that is both safe and rewarding. (Note: There is not an online edition of this magazine, published by Child Care Aware of Kansas.)